So it’s not Black Friday. . . yet. But brands have decided to drop the sales earlier this year. So consider this your Pre-Black Friday and actual Black Friday guide.
If you’re anything like me, you’ve deleted 11,000 emails and you just want the basic info, so I’ve got you covered. I’ll be updating this daily between now and Cyber Monday. I’ve got a load of brand messages in my inbox to sort through so if you have a question about any sales that might be coming, just shoot me a DM. Otherwise, happy shopping!
The Ultimate Black Friday Guide
This Black Friday guide is divided by category and current status. Any brand that isn’t currently showing a sale but historically does post offers, you’ll find in the awaiting updates/coming soon section.
Big Retail
Amazon
Status: BLACK FRIDAY (Live Now)
• Dates: November 20 – December 1
• Current Sale: “Black Friday Week” event with major deals across home, electronics, wellness tech, beauty, and apparel — many categories up to ~55% off
• Where: amazon.com
• Hero Deals: Apple Watch Series 9 / Ultra 2, Oura Ring Gen 4, Dyson V12 Detect Slim, iRobot Roomba i7+, Kindle Paperwhite Signature Edition, Google Nest smart home devices
• Notes: One of the strongest all-around Black Friday retailers — especially for wellness tech, books, beauty sets, and smart home upgrades. Select brands are discounted $150 or more off, making this one of the best places to compare prices before purchasing.
Costco
Status: BLACK FRIDAY (Live Now** for preview; full event Nov 28–Dec 1)**
• Dates: Early Black Friday deals live; main Black Friday event Nov 28–Dec 1
• Current Sale: Major markdowns on TVs, laptops, tablets, small appliances, home goods, and personal care devices
• Where: costco.com
• Hero Deals: Samsung 4K & 8K TVs, Vitamix blenders, Dyson Airwrap & vacuums, Ninja kitchen systems, massage guns, home security systems
• Notes: Costco is consistently one of the best destinations for home tech, kitchen appliances, and higher-end electronics during Black Friday — plus bundles and extended warranties add extra value
Sam’s Club
Status: BLACK FRIDAY (Live Now** for early deals**, full event Nov 27–30)
• Dates: Early “Instant Savings” through Nov 26; Black Friday event Nov 27–30
• Current Sale: Deep discounts on electronics, home appliances, beauty tools, toys, and bulk holiday gifts
• Where: samsclub.com
• Hero Deals: 75″ Smart TVs, Dyson V11 vacuums, Ninja Foodi kitchen appliances, Stanley tumbler gift sets, Apple AirPods, Keurig bundles
• Notes: Excellent for bulk gifting, kitchen appliances, and also big-ticket tech at warehouse-level pricing — many deals beat big box retailers once you factor value per unit
Target
Status: BLACK FRIDAY (Live Now)
• Current Sale: Early Black Friday deals across tech, home decor, toys, beauty, books, and women’s clothing.
• Best to Shop: Historically strong for women’s clothing (sweaters, wide-leg jeans, loungewear & pajamas), curated beauty sets and skincare gifts, holiday home decor, bestselling books, and everyday household essentials.
• Where: target.com
• Notes: One of the top Black Friday retailers for broad category savings — great for gifting, home updates, and also stocking up on seasonal essentials.
Walmart
Status: BLACK FRIDAY (Live Now)
• Dates: Early access for Walmart+ begins November 24 at 7 p.m. ET; full access for all shoppers November 25 at 12 a.m. ET
• Current Sale: Up to 50% off across tech, home, kitchen appliances, toys, small electronics, and seasonal decor
• Where: walmart.com
• Hero Deals: 65″ & 75″ TVs, Dyson vacuums, Keurig & Ninja kitchen appliances, Apple AirPods, Google Nest devices, robot vacuums
• Notes: Walmart consistently drops some of the lowest price points on big-ticket items during Black Friday. Excellent for electronics, home upgrades, gifts, and also beauty tools.
Beauty
Allies of Skin
Status: BLACK FRIDAY (Live Now)
• 30% off sitewide + 2 exclusive gifts (up to $105 value) with $130+
• Where: alliesofskin.com
• Notes: High-performance, clinical skincare. Strongest deals of the year.
Armani Beauty
Status: BLACK FRIDAY (Live Now)
Current Sale: 30% off sitewide (discount reflected in cart)
Additional Deals: Up to 50% off best sellers
What’s Included: Foundations, lip products, holiday sets, fragrances, and core complexion favorites
Where: armani-beauty.com
Notes: One of their strongest annual offers — especially good for stocking up on Luminous Silk, Power Fabric, and signature fragrances before items start selling out.
Benefit Cosmetics
Status: BLACK FRIDAY (Live Now)
• 30% off sitewide
• Free shipping
• Code: FRIYAY
• Where: benefitcosmetics.com
• Notes: Brow products + gifting kits always sell out first.
Charlotte Tilbury
Status: BLACK FRIDAY (Live Now)
• Up to 50% off Iconic Beauty Bundles
• Free Pillow Talk gift ($136 value) with $225+
• Where: charlottetilbury.com
• Notes: Best time all year to grab holiday sets.
Dermstore
Status: BLACK FRIDAY (Live Now)
• Current Sale: Up to 30% off select brands code JOY
• Where: dermstore.com
• Notes: Worth looking at clinical skincare, large sizes of your faves, and sets.
Elemis
Status: BLACK FRIDAY (Live Now)
• 30% off sitewide
• 15% off holiday kits
• Free $204 GWP with $195+
• Code: CYBER
• Dates: Nov 15–Dec 2
• Where: elemis.com
• Notes: Cleansing balm + resurfacing pads are top picks.
Fenty Beauty
Status: BLACK FRIDAY (Live Now)
• Current Sale: 30% off sitewide
• Dates: Live now through Dec 1
• Where: fentybeauty.com
• Notes: Historically 25% off sitewide — expect update.
Hanni
Status: BLACK FRIDAY (Live Now)
• Current Sale: 20% off 2–3 products; 25% off 4–5 products; 35% off 6+ products
• Bundles: Curated bundles up to 40% off
• Dates: Live now through December 1
• Where: heyhanni.com
• Notes: One of their hero products is the Splash Salve in-shower moisturizer, and the Shave Pillow dry-shave gel stick is another bestseller — tiered discounts give the best value when you stock up on multiple products
Huda Beauty
Status: BLACK FRIDAY (Live Now)
• Current Sale: Cyber Craze Deals — up to 80% off
• Dates: Started November 20 (discounts already applied sitewide)
• Notable Deals: Many bestsellers currently 30% off
• Where: hudabeauty.com
• Hero Products: The Easy Blur Foundation, Icy Nude Eyeshadow Palette, Easy Blur Primer, and the Easy Bake Loose Baking & Setting Powder are all included in the event and also discounted.
ILIA Beauty
Status: BLACK FRIDAY (Live Now)
• Current Sale: 20% off sitewide
• VIP Offer: 25% off for ILIA VIPs
• Free Gift: Complimentary complexion stick with any order
• Where: iliabeauty.com
• Hero Products: The Base Face Milk is a staple for hydrated, radiant skin, and the Limitless Lash Mascara is one of the best clean lengthening formulas on the market — both included in the sale.
JVN Hair
Status: BLACK FRIDAY (Live Now)
• Current Sale: Buy More, Save More — 25% off sitewide
• Bonus Offer: 30% off + free gifts (worth $83) when you spend $79
• Code: Automatically applied at checkout
• Exclusions: Subscriptions, hair set bundles, and gift cards
• Where: jvnhair.com
• Notes: Great time to stock up on Air Dry Cream, Complete Pre-Wash Scalp Oil, and other best-sellers
Kopari Beauty
Status: BLACK FRIDAY (Live Now)
• Current Sale: 30% off sitewide + free gift with orders over $85
• Where: koparibeauty.com
• Hero Products: Aluminum-free Coconut Deodorant; Hydrating Vitamin C Shower Oil; Ultra-Restore Body Butter
Kosas
Status: BLACK FRIDAY (Live Now)
• Current Sale: 25% off sitewide (discount automatically applied)
• Bonus Offer: 40% off foundation
• Free Gift: Compact mirror with $100+ orders
• Where: kosas.com
• Notes: Strongest Kosas sale of the year — great time to stock up on complexion, lip oils, and brow best-sellers
Kylie Cosmetics
Status: BLACK FRIDAY (Live Now)
• Current Sale: 40% off sitewide (discount automatically applied)
• Free limited edition gift with your order
• Where: kyliecosmetics.com
• Savvy’s Faves: Presicion Pout Lip Liner and High Gloss
Lancôme
Status: BLACK FRIDAY (Preview – Live Now)
• Current Sale: 30% off sitewide (discount applied in cart)
• Where: lancome-usa.com
• Savvy’s Faves: Teint Idole Ultra Wear Foundation, Monsieur Big Mascara, Cils Booster Lash Primer
• Notes: This is their official Black Friday Preview Event — full Black Friday and Cyber Monday offers may include additional gifts-with-purchase or limited-edition sets
Macy’s (Beauty)
Status: BLACK FRIDAY (Live Now)
• Up to 75% off beauty
• Where: macys.com → Black Friday Beauty
• Notes: Fragrance sets, minis, and holiday bundles included.
Makeup By Mario
Status: BLACK FRIDAY (Live Now)
Current Sale: 25% off sitewide
What’s Included: Complexion, eyes, lips, tools, and bestselling collections
Where: makeupbymario.com
Notes: Rare sitewide discount — great time to stock up on the SurrealSkin foundation, Master Mattes, and also lip pencils.
ONE/SIZE
Status: BLACK FRIDAY (Live Now)
• Current Sale: 30% off sitewide
• Additional Deals: Up to 60% off select products
• Pricing: Discounts already reflected on the website
• Where: onesizebeauty.com
• Savvy’s Fave: The Until Dawn Setting Spray — a long-wear, makeup-locking favorite and one of the brand’s top sellers included in the sale
Patrick Ta Beauty
Status: BLACK FRIDAY (Live Now)
• Current Sale: 20% off sitewide (discounts shown on the website)
• Free Gifts: Two complimentary gifts with orders over $150
• Where: patrickta.com
• Savvy’s Fave: The Major Headlines Blush Power Duo in Just Enough — the perfect everyday blush combo with Patrick’s signature glow
• Notes: One of their strongest sales of the year — great time to stock up on blush duos, lip creams, and the Major Glow collection
Sephora
Status: CYBER WEEK (Live Now)
Current Sale: Daily deals now through 12/1
What’s Included: New brands + categories added each day across makeup, skincare, haircare, fragrance, and tools
Where: sephora.com
Notes: A rotating sale with fresh drops daily — ideal for checking back each morning to catch limited-time discounts on top brands.
T3 Micro
Status: BLACK FRIDAY (Live Now)
• Current Sale: 30% off sitewide
• Where: t3micro.com
• Notes: 1.25″ single pass curling iron is a Savvy favorite. Discount shows up after you add to cart.
Ulta Beauty
Status: BLACK FRIDAY (Live Now)
• Current Sale: Up to 50% off
• Where: ulta.com
• Notes: Includes discounts on Lancome, Clinique, and Sol De Janeiro. Plus, 50% off mascara deals.
Violet Grey
Status: BLACK FRIDAY (LIVE NOW)
• Dates: November 21 – December 1
• Current Sale: 20% off with a minimum spend of $250
• Where: violetgrey.com
• Notes: Luxury beauty event with curated edits — great time to shop high-end skincare, tools, and also celebrity-approved staples
Westman Atelier
Status: BLACK FRIDAY (LIVE NOW)
• Black Friday Sale: 20% off sitewide starting November 25 (no code required)
• Holiday Sets: 40% off exclusive holiday sets with stackable savings
• Gift With Purchase: Complimentary gift on orders over $150
• Where: westmanatelier.com
• Notes: One of their strongest promotions of the year — ideal for stocking up on complexion sticks, brushes, and curated holiday sets
YSL Beauty
Status: BLACK FRIDAY (Live Now)
Current Sale: 30% off sitewide
What’s Included: Makeup, fragrances, skincare, holiday gift sets, and core best sellers
Where: yslbeautyus.com
Notes: One of their best annual savings events — perfect for stocking up on Touche Éclat, Rouge Volupté Shine, Black Opium, and seasonal gift sets before they sell out.
Coming Soon (Beauty)
Givenchy Beauty
Status: Coming Soon**
• Historically 20–25% off sitewide
• Where: givenchybeauty.com
• Notes: Expect luxury complexion + fragrance gift sets.
Hourglass Cosmetics
Status: Coming Soon**
• No active Black Friday sale visible on-site
• Historically up to 30% off sitewide
• Where: hourglasscosmetics.com
Black Friday Guide: Fashion
Abercrombie
Status: BLACK FRIDAY (Live Now)
Current Sale: 25%–50% off everything
What’s Included: Denim, sweaters, outerwear, dresses, loungewear, Curve Love styles, and holiday collections
Where: abercrombie.com
Notes: One of their biggest sitewide events — especially good for stocking up on Curve Love denim, winter coats, and holiday outfits before sizes start selling out.
Aerie
Status: Black Friday (Live Now)
• Current Sale: 40% off everything
• Where: aerie.com
• Notes: Historically, their Black Friday offers include around 40% off storewide, plus doorbusters like 10 for $35 on undies and also GWP blankets with minimum spend.
Alice & Olivia
Status: BLACK FRIDAY (Live Now)
Current Sale: 25% off
What’s Included: Dresses, suiting, statement pieces, holiday styles, and core best sellers
Where: aliceandolivia.com (Black Friday Sale page)
Notes: A strong seasonal sale with a curated Black Friday collection — ideal for grabbing holiday pieces and signature statement looks while sizes are still in stock.
Alo Yoga
Status: BLACK FRIDAY (Live Now)
Current Sale: 30% off sitewide (members only)
What’s Included: Leggings, tops, outerwear, accessories, lounge sets, and core active essentials
Where: aloyoga.com
Notes: One of their strongest annual offers — member-only access makes this an ideal time to grab bestselling leggings, sweats, and outerwear before sizes sell out.
American Eagle
Status: Black Friday (Live Now)
• Current Sale: 40% – 50% off, exclusions apply
• Where: ae.com
• Notes: Great time to shop denim & tops. Click on their exclusions apply section to see the details of deals dropping over the next several days.
ANINE Bing
Status: Pre–Black Friday (Live Now)
• Current Sale: Extra 25% off winter sale code EXTRA25
• Where: aninebing.com
• Notes: Elevated basics, blazers, and tees.
Anthropologie
Status: Black Friday (Live Now)
• Current Sale: 30% off (exclusions apply; discount will show in cart)
• Additional Offer: Extra 40% off sale
• Where: anthropologie.com
• Notes: Amazing for statement pieces and gifts.
Aritzia
Status: BlackFive Day (Live Now)
• Current Sale: 20%–50% off
• Where: aritzia.com
• Notes: Perfect for stocking up on elevated staples and classic pieces.
Athleta
Status: BLACK FRIDAY (Live Now)
Current Sale: 30% off everything
What’s Included: Leggings, tops, sports bras, outerwear, lounge, and everyday performance essentials
Where: athleta.gap.com
Notes: A rare sitewide discount — great time to stock up on core leggings, Salutation styles, and also winter layers.
Banana Republic
Status: BLACK FRIDAY (Live Now)
Current Sale: 40% off
What’s Included: Coats, sweaters, trousers, dresses, suiting, accessories, and elevated everyday essentials
Where: bananarepublic.gap.com
Notes: One of their strongest seasonal sales — ideal for stocking up on premium outerwear, tailored pieces, and also winter staples.
Bergdorf Goodman
Status: Pre–Black Friday (Live Now)
• Current Sale: Extra 25% off current sale + earn a gift card up to $1500
• Still Happening: Designer sale and 15% off when you sign up for email & texts
• Where: bergdorfgoodman.com
• Notes: Best time to shop luxury handbags, shoes, outerwear and accessories.
Dillard’s
Status: PRE–BLACK FRIDAY (Live Now)
• Current Sale: 33%–40% off select styles
• What’s Included: Newest in-season markdowns across apparel, shoes, and accessories
• Brands Featured: Free People, Antonio Milani, Gianni Bini, Vince Camuto, Karlie, J. Jill, Kurt Geiger London, Sam Edelman, Coach, Michael Kors, Kate Spade
• Where: dillards.com
• Notes: Strong early-season markdowns with many core brands included — great time to check for fall/winter pieces before Black Friday officially hits
Dolce Vita
Status: BLACK FRIDAY (Live Now)
• Current Sale: 30% off sitewide with code BLACKFRIDAY
• Still Happening: Six Days of Dolce — daily surprise drops with up to 60% off select styles
• Where: dolcevita.com
• Notes: Perfect for wide calf boots and staple shoes.
DSW
Status: Black Friday (Live Now)
• Current Sale: 30% off almost everything code BLACKFRIDAY
• Where: dsw.com
• Savvy’s Fave: Ugg slippers
Honeylove
Status: BLACK FRIDAY PREVIEW (Live Now)
• Up to 50% off sitewide (US)
• Up to 20% off sitewide (International)
• Extra 10% off BOGO items
• Dates: Nov 7–26
• Where: honeylove.com
• Notes: Discounts are stackable. Savvy’s link gets you 20% off always and on top of the sale prices. You can find Savvy’s full review of the wireless bras here. And also the shapewear here.
Larroudé
Status: BLACK FRIDAY (Live Now)
Current Sale: 30% off site-wide + select styles up to 50% off Larroude+2Larroude+2
What’s Included: Footwear — boots, booties, clogs, flats, wedges across the site
Where: larroude.com (Black Friday shoes page)
Notes: Limited-time offer on a curated selection with many styles included. Especially good for holiday shoes and statement heels.
Lululemon
Status: BLACK FRIDAY (Live Now)
• Current Sale: Official Black Friday event with 20%–40% off most items and select pieces marked up to 60% off
• What’s Included: Leggings, Scuba hoodies, outerwear, accessories, men’s joggers, and seasonal colorways
• Where: lululemon.com
• Notes: Lululemon does individual item markdowns — not a sitewide % — so checking specific sizes/colors can reveal even deeper deals
Madewell
Status: BLACK FRIDAY (Live Now)
Current Sale: 40% off
What’s Included: Denim, sweaters, outerwear, boots, bags, accessories, and holiday styles
Where: madewell.com
Notes: One of their biggest discounts of the year — especially good for stocking up on signature denim, winter knits, and bestselling leather bags.
Neiman Marcus
Status: Black Friday (Live Now)
• Current Sale: Up to $500 off with code THANKFUL
• Sale, sale, sale: Up to 70% in the Sale section with an extra 25% already reduced prices
• Where: neimanmarcus.com
• Notes: Discounts for designer items are actually pretty good. But you have to put the item in your cart and apply the code to see the price.
Nordstrom
Status: BLACK FRIDAY (Live Now)
• Current Sale: Up to 60% off select styles across designer fashion, luxury beauty, home, and tech
• Notable Categories: Designer bags & shoes; luxury beauty devices; hair tools; winter coats; premium denim; athletic wear
• Price Matching: Nordstrom frequently matches or beats brand-site discounts — many items are lowest here
• Where: nordstrom.com
• Savvy’s Note: Nordstrom is a top three must-shop Black Friday sale for Savvy. If there’s anything you’re planning to buy that Nordstrom carries, check here first. Some of the deepest markdowns across tech, beauty, and designer pieces are happening at Nordstrom — often even lower than brand websites.
Petal & Pup
Status: Black Friday (Live Now)
• Current Sale: 30% off everything
• Where: petalandpup.com
• Savvy’s Notes: Some of my absolute staple dresses come from P&P. The silk midi dress is life changing.
Rails
Status: BLACK FRIDAY (Live Now)
• 30% off thousands of men’s & women’s styles
• Dates: Nov 18–Dec 2
• No code needed
• Includes Daily Edit limited pricing drops
• Where: railsclothing.com
• Notes: Includes fall collection.
Ruti
Status: BLACK FRIDAY (Live Now)
• Dates: Now through November 30
• Current Sale: 25% off storewide
• Where: ruti.com
• Hero Product: Oversized white button-up — you can see Savvy wearing and also styling it here
Saks Fifth Avenue
Status: Black Friday (Live Now)
• Current sale: Spend $150 – Earn $75 Gift card (Code BFRIGCSF)
• Gift Guide available
• Where: saksfifthavenue.com
• Notes: There are various levels of spending and earning. But the gift cards are wonderful for buying that luxury perfume you’ve been eyeing up for ages or high end beauty.
Schutz
Status: Black Friday (Live Now)
• Current Sale: Extra 30% off Sale Styles (35% off if you shop with the app)
• Where: schutz-shoes.com
• Savvy’s Favorites: Mikki Bootie
• Notes: New sales dropping tomorrow and this weekend.
Shopbop
Status: BLACK FRIDAY (Live Now)
Current Sale: 25% off sitewide (code: HOLIDAY)
What’s Included: Designer clothing, shoes, bags, accessories, and select sale items
Where: shopbop.com
Notes: A rare sitewide discount that includes both new arrivals and many premium brands. Great time to grab designer staples, holiday outfits, and also investment pieces.
SKIMS
Status: Black Friday
• Current Sale: 30% off sitewide
• Where: skims.com
• Notes: Best time to get their signature loungewear and underwear. Savvy’s fave is the fits everybody thong.
Spanx
Status: BLACK FRIDAY (Live Now)
• Current Sale: 30% off sitewide
• Featured Deals: AirEssentials sets 30% off; denim from $59; best-selling leggings from $49; 30% off all shapewear and intimates
• Free Gift: AirEssentials blanket with purchases over $350 while supplies last
• Where: spanx.com
• Notes: Additional Black Friday exclusives expected
Stuart Weitzman
Status: Black Friday (Live Now)
• Current Sale: Extra 25% off sitewide code CYBER
• Includes: New styles and items that never go on sale
• Where: stuartweitzman.com
• Notes: Stuart Weitzman pieces are amazing quality and will last you ages.
Theory
Status: BLACK FRIDAY (Live Now)
• Current Sale: 25% off sitewide (automatically applied; no code required)
• Where: theory.com
• Notes: Klarna and Affirm are available at checkout for flexible payments
Status: BLACK FRIDAY (Live Now)
• Extra 25% off almost everything
• Code: BLACKFRIDAY
• Exclusions apply
• Where: theoutnet.com
• Notes: Stacked discounts on already reduced designer items.
Tory Burch
Status: HOLIDAY EVENT (Live Now)
Current Sale: Handbags, shoes, ready-to-wear, jewelry, accessories, and Tory Sport pieces are discounted within the Holiday Event section. Items priced $250+ receive an additional 30% off in cart.
Where: toryburch.com
Notes: The Holiday Event section features its own dedicated sale with a wide range of discounted pieces — many under $250. For higher-priced items, an extra 30% off is automatically applied at checkout, making this a strong time to shop both smaller gifts and bigger investment pieces.
Status: BLACK FRIDAY (Live Now)
• 40% off everything (November 20–26)
• Notable Deals: Tops from $29; sweaters from $39; bottoms from $49; dresses from $89
• Where: whitehouseblackmarket.com
• Notes: Additional Black Friday and Cyber Monday deals expected — will update as they drop
Zappos
Status: BLACK FRIDAY (Live Now)
Current Sale: Up to 40% off
What’s Included: Shoes, apparel, outerwear, accessories, activewear, and select holiday styles across major brands
Where: zappos.com
Notes: A broad Black Friday event with strong discounts across popular brands — great for sneakers, winter boots, everyday basics, and also giftable accessories.
Coming Soon (Fashion)
FRAME
Status: Coming Soon
• Historical Black Friday Deals: Often 25–30% off sitewide, with deeper markdowns on seasonal denim and limited-edition collaborations
• Where: frame-store.com
• Notes: High-end denim and fashion pieces — expect dramatic markdowns when full Black Friday promo drops
J.Crew
Status: Pre–Black Friday
• Current Sale: 40% off select pajamas; limited pricing on wear-now styles; extra 50% off sale styles with code EXTRA
• Historical Black Friday Deals: Typically 40–50% off sitewide, and also additional markdowns on sale items
• Where: jcrew.com
• Notes: Full sitewide promotion usually rolls out closer to Thanksgiving
Revolve
Status: Coming Soon
• Historical Black Friday Deals: Up to 70% off on thousands of styles including denim, outerwear, accessories, and dresses.
• Where: revolve.com
• Notes: Major markdowns across designer and premium brands — ideal for wishlist pieces.
& Other Stories
Status: Coming Soon
• Historical Black Friday Deals: Typically 20–30% off sitewide, with deeper discounts on knitwear, outerwear, and accessories
• Where: stories.com
• Notes: They often drop a “members first” early access window — worth checking your account for early unlocks
Black Friday Guide: Designer
24S
Status: Pre–Black Friday
• Current Sale: 20% off beauty with code BEAUTY20; End-of-Season up to 50% off
• Historical Black Friday Deals: Typically 20–30% off sitewide and up to 40% off select luxury items for Black Friday Weeks at 24S.
• Where: 24s.com
• Notes: Luxury fashion destination; great for designer pieces, accessories, and also global shipping deals
Bergdorf Goodman
Status: Pre–Black Friday
• Current Sale: Designer sale with up to 40% off select pieces
• Historical Black Friday Deals: Usually launches around Nov 22; up to 40% off designer styles + up to 70% off clearance items
• Where: bergdorfgoodman.com
• Notes: Best time to shop luxury handbags, shoes, outerwear and accessories.
Bloomingdale’s
Status: Pre–Black Friday
• Dates: Now through November 23
• Current Sale: Up to 25% off qualifying purchases (Buy More, Save More)
• Rewards: Earn $25 in rewards for every $100 spent
• Beauty: $25 off every $200 on almost all beauty products
• Designer: Up to 40% off select designer styles
• Where: bloomingdales.com
• Notes: Strong early access event — expect new markdowns when full Black Friday begins. Designer shoe discounts are worth looking at with some 50% off.
Farfetch
Status: BLACK FRIDAY (Live Now)
• Current Sale: Extra 20% off sale items across womenswear, menswear, and kidswear
• Historical Black Friday Deals: Typically an extra 20% off items already discounted — final savings often reach 60%+ when stacked with sale markdowns. Blacker Friday+2Farfetch+2
• Where: farfetch.com
• Notes: Free returns available; high-demand luxury pieces can sell out so fast
Mytheresa
Status: Pre–Black Friday
• Current Sale: Flash sale with 20% off orders over $350; select items up to 30% off
• Where: mytheresa.com
• Notes: Limited-time early access event — full Black Friday rollout typically includes deeper designer markdowns
SSENSE
Status: Pre–Black Friday
• Current Sale: Up to 50–70% off in the sale section across designer fashion, accessories, and home
• Historical Black Friday Deals: Typically expands to thousands of items marked down up to ~50% off during Black Friday week
• Where: ssense.com
• Notes: SSENSE Black Friday tends to be one of the strongest for designer markdowns — expect rapid sellouts especially once the full event drops
Coming Soon (Designer)
Flannels
Status: Coming Soon
• Historical Black Friday Deals: Often offer 20–30% off sitewide and up to 40% off select premium/sub-brands
• Where: flannels.com
• Notes: Great time to shop designer streetwear, outerwear, and also trending pieces — monitor for early doorbusters
Harrods
Status: Coming Soon
• Historical Black Friday Deals: Traditionally offers 10–20% off select departments, plus deeper markdowns on beauty, home, and designer accessories during the “Harrods Rewards” early access events
• Where: harrods.com
• Notes: Harrods often launches beauty and home promotions first, with fashion + designer edits following later in the week
Selfridges
Status: Coming Soon
• Historical Black Friday Deals: Often 20–30% off selected fashion, beauty, and home; designer edits frequently included
• Where: selfridges.com
• Notes: Selfridges tends to run limited-time promotions rather than a sitewide sale — watch for curated Black Friday edits and brand-specific markdowns
Black Friday Guide: Home
Anthropologie (Home)
Status: Pre–Black Friday
• Current Sale: Early access cyber event running now with 30% off almost everything using code ANTHRO30.
• Category Highlights: Discounts apply to home décor, candles, glassware, kitchen pieces, textiles, furniture accents, and also holiday décor.
• Where: anthropologie.com
• Historical Black Friday Deals: Anthro typically offers its best home discount on Black Friday itself (often 30% off sitewide), then slightly reduced or category-specific promos on Cyber Monday.
• Notes: One of the best places to shop for gifts, candles, unique home accents, and glassware. Anthro Home sells out quickly during Black Friday — especially the Capri Blue holiday candles and decorative glassware sets.
Crate & Barrel
Status: Pre–Black Friday
• Current Sale: Early holiday deals with savings across furniture, kitchen, dinnerware, and seasonal décor.
• Historical Black Friday Deals: Typically offers 20–30% off select furniture, 20% off full-price items, and strong deals on kitchen brands like Le Creuset.
• Where: crateandbarrel.com
• Notes: Excellent for entertaining pieces, holiday tablescapes, and premium kitchen upgrades.
Pottery Barn
Status: Pre–Black Friday
• Current Sale: Early Black Friday deals with up to 60% off select furniture, bedding, and décor.
• Historical Black Friday Deals: Often expands to sitewide deals + deeper markdowns on furniture and holiday items.
• Where: potterybarn.com
• Notes: Best for cozy home refreshes, holiday décor, and also investment furniture pieces.
Restoration Hardware (RH)
Status: Coming Soon
• Historical Black Friday Deals: RH traditionally runs outlet-level pricing during Black Friday weekend with savings ranging from ~35% to 80% off at RH and RH Outlet.
• Where: rh.com
• Notes: Ideal for luxury furniture and statement home pieces — biggest savings typically occur on Black Friday weekend itself.
Wayfair
Status: BLACK FRIDAY (Live Now)
• Current Sale: Up to 80% off across furniture, rugs, decor, kitchen, mattresses, and more. Includes daily doorbusters and flash deals.
• Historical Black Friday Deals: Known for extremely deep discounts across all home categories; one of the strongest home retailers during Black Friday.
• Where: wayfair.com
• Notes: Great for budget-friendly home upgrades — including sofas, rugs, and bed frames consistently drop to their lowest yearly prices.
West Elm
Status: Pre–Black Friday
• Current Sale: Early access deals with up to 50% off select furniture, lighting, textiles, and décor.
• Historical Black Friday Deals: Typically 25–40% off sitewide or select categories + strong markdowns on modern furniture and also holiday décor.
• Where: westelm.com
• Notes: Best for modern, elevated home pieces — great furniture quality and one of the most reliable Black Friday home sales.
Books & Movies
Amazon
Status: BLACK FRIDAY (Live Now)
• Current Sale: Black Friday Week with major book discounts (30–50% off new releases) and huge markdowns on 4K UHD, Blu-ray, box sets, and Kindle e-books.
• Historical Black Friday Deals: Always the deepest overall book + movie deals, including $1.99 e-books and major box set price drops.
• Where: amazon.com
• Notes: Best all-around pricing and selection; Amazon frequently price-matches all other retailers automatically.
Audible
Status: BLACK FRIDAY (Live Now – Membership Deal)
• Current Sale: Premium Plus membership for $0.99/month for the first 3 months + an additional bonus credit for new members
• Historical Deals: Audible typically drops one of its best membership offers of the year during Black Friday
• Where: audible.com
• Notes: Great time to join if you want premium audiobooks; includes one credit/month plus full access to the Audible Plus catalog
Barnes & Noble
Status: Pre–Black Friday
• Current Sale: Rolling early holiday promotions with select book and gift markdowns.
• Historical Black Friday Deals: Often 25% off one item, 50% off select hardcovers, and Buy 1 Get 1 50% Off across classics, YA, and fiction.
• Where: barnesandnoble.com
• Notes: Best for collectible editions, giftable covers, and also beautiful holiday book picks.
Best Buy
Status: BLACK FRIDAY (Live Now)
• Current Sale: Massive 4K UHD and Blu-ray markdowns; many new releases under $10; bundles and special editions discounted.
• Historical Black Friday Deals: One of the strongest for physical media with deep cuts on steelbooks, collector editions, and premium formats.
• Where: bestbuy.com
• Notes: Ideal for cinephiles and film collectors — includes consistently top-tier movie deals.
Bookshop.org
Status: Pre–Black Friday
• Current Sale: Early discounts on curated categories; limited-time sale sections already active.
• Historical Black Friday Deals: Typically features curated Black Friday collections and occasional sitewide %-off promotions.
• Where: bookshop.org
• Notes: Best ethical alternative to Amazon; supports independent bookstores with every purchase.
Books-A-Million (BAM!)
Status: Pre–Black Friday
• Current Sale: Early Black Friday Deals now live with up to 50% off select books, gifts, puzzles, and also boxed sets.
• Historical Black Friday Deals: Known for strong boxed-set deals and Buy 1 Get 1 50% Off on key categories.
• Where: booksamillion.com
• Notes: Great for fandoms, YA, fantasy series, and special/collector editions.
Libro.fm
Status: Pre–Black Friday
• Current Sale: No dedicated Black Friday sale posted yet
• Historical Deals: Known for BOGO credit offers and limited-time discounted credit bundles
• Where: libro.fm
• Notes: Supports independent bookstores; great alternative to Audible for audiobook lovers
Criterion Collection
Status: BLACK FRIDAY (Live Now)
• Current Sale: Annual Black Friday sale with many titles 40–50% off, including box sets and 4K restorations.
• Historical Black Friday Deals: Their biggest sale of the year always lands Black Friday → Cyber Monday.
• Where: criterion.com + major retailers
• Notes: Essential stop for serious film lovers — best sale they offer all year.
Target
Status: BLACK FRIDAY (Live Now)
• Current Sale: Buy 2 Get 1 Free on books, movies, and games; strong discounts on holiday kids’ books and also Blu-ray titles.
• Historical Black Friday Deals: Always includes multi-item promos on books & media, making it great for gift bundles.
• Where: target.com
• Notes: Best for families, stocking stuffers, and pairing book + movie gifts.
Walmart
Status: BLACK FRIDAY (Live Now)
• Current Sale: Classic Black Friday bins ($3, $5, $7), plus markdowns on boxed sets and kids’ movies.
• Historical Black Friday Deals: Known for unbeatable low-price movies and seasonal classics.
• Where: walmart.com
• Notes: Perfect for stocking fillers, kids’ titles, and low-cost physical media.
Black Friday Guide: Wellness
Best Buy
Status: BLACK FRIDAY (Live Now)
• Apple Watch: Up to $200 off select Apple Watch Ultra and Series models
• Oura Ring: Up to $150 off the Oura Ring Gen 4
• Wellness Tech: Major deals across sleep trackers, fitness trackers, smart rings, massagers, and recovery devices
• Event Ends: November 29
• Where: bestbuy.com
• Notes: One of the best places for wellness tech Black Friday deals — perfect for upgrading your sleep tracking, recovery gear, and wearable health tools
EarlyBird CBD
Status: BLACK FRIDAY
• Dates: November 24 – December 1
• Current Sale:
– $25 off orders over $100 with code BFCM100
– $60 off orders over $200 with code BFCM200
– $100 off orders over $300 with code BFCM300
• Where: earlybirdcbd.com
• Savvy’s Notes: One of my favorite brands for unwinding before bed and getting a more relaxed, complete night of sleep. The Watermelon and Strawberry flavors are my go-tos, and samples are available if you want to try them before committing.
GOOP (via Amazon)
Status: BLACK FRIDAY (Live Now)
• Dates: Now – December 1
• Current Sale: Curated selection of GOOP bestsellers discounted exclusively on Amazon
• Where: Amazon (GOOP storefront)
• Notes: Includes wellness, skincare, and body care favorites across their curated edit
Kroma Wellness
Status: Pre–Black Friday
• Current Sale: 30% off when you buy 3+ Kroma products; 30% off all 5-Day Resets
• Dates: November 19 – December 1
• Where: kromawellness.com
• Notes: Strongest Kroma sale of the year — great time to stock up on Reset kits
Ritual
Status: BLACK FRIDAY (Live Now)
• Current Sale: 40% off sitewide through December 2
• Where: ritual.com
• Notes: Clean, traceable, science-backed supplements with their biggest annual discount
